Universal Pictures Home Entertainment Begins Its Post-Labor Day Release Campaign In Earnest With Neighbors 2: Sorority Rising (Sept. 20) And Warcraft (Sept. 27)

Universal Pictures Home Entertainment has added director Nicholas Stoller’s Neighbors 2: Sorority Rising to its Sept. 20 release calendar.  Both DVD and Blu-ray/DVD Combo Pack editions will be available.

The ARR comes in at 123 days and ticket sales for this Seth Rogen and Zac Efron comedy were a tasty $55.3 million.

In an excellent show of tradecraft, Universal announced the Matthew McConaughey Civil War drama, Free State of Jones, last week and then waited until the following week with the more successful theatrical release of Neighbors 2: Sorority Rising.   They didn’t “step” on the lesser title by announcing both Sept. 20 releases at the same time.  That was smart.

As to bonus nuggets for Neighbors 2: Sorority Rising … there is a commentary option teaming filmmaker Nicholas Stoller (Neighbors, The Five-Year Engagement, Forgetting Sarah Marshall, etc.) with producer James Weaver, a gag reel, deleted scenes and three featurettes — “Nu Neighbors,” “The Prodigal Bros Return” and “Girls Rule.”

In other release news, Universal has tagged Sept. 27 as the release date for a four-SKU helping of director Duncan Jones’ film adaptation of the popular video games, books and other collectibles associated with “The World of Warcraft,” Warcraft.

That street date yields an ARR of 109 days and the domestic box office gross currently

stands at $47.2 million.

Planned for release are the following configurations: a 4K Ultra HD/Blu-ray Combo Pack, a Blu-ray/DVD Combo Pack, a 3D/2D Blu-ray Double-Disc Set and a stand-alone DVD presentation.   

Bonus features common to all SKUs include deleted scenes, a gag reel and three featurettes — “Origin Story,” “The Fandom of Warcraft” and “ILM: Behind the Magic of Warcraft.”

Exclusive to the Blu-ray and 4K Ultra HD editions are a motion comic titled “Warcraft: Bonds of Brotherhood,” six additional production featurettes — “The World of Warcraft on Film,” “The World of Talent,” “The World of VFX,” Outfitting a World,” “The World of Stunts” and “The World of MOCAP” — plus a featurette from Madame Tussauds detailing the creation of Warcraft wax figures.